Core Values

Brunch & Budget Core Values

Get Shameless About Money!

Empower & Advocate

The crux of our financial planning values are to make sure you are educated to make informed decisions you feel good about and serve as your financial advocates in the midst of an ever-changing financial industry. We share resources and information that allow you to effectively advocate for and empower yourself and others.

Celebrate, Don't Sugarcoat

We understand it’s important to help you celebrate your successes and be there with you when times get tough. Little wins are big wins and progress is never a straight line. We’ll be your loudest cheerleader and also promise to tell it like it is, in the most loving way possible. It’s not tough love. It’s love.

Be Fanatical About Getting It Right

We aren’t just in the business of giving advice, we are in the business of helping you manage your livelihood and we don’t take that lightly. We do everything in our power to know a lot about a lot and as our knowledge evolves, we make sure to share that with you. We are always striving to do better so you can do better.

Practice Radical Acceptance

It’s about more than just empathy or putting ourselves in your shoes. We accept you (and your shoes) as you are, strive to understand your personal core values, and respect the financial journey you’ve chosen to take. We want to give you back the permission to be yourself.

Our core focus is to be the catalyst for a power shift.

We believe personal finance is a revolutionary act.

When we are kept in the dark about our finances, we lose our autonomy and power. When we are taught that money is a taboo, we hide from ourselves and whisper about our mistakes instead of questioning why.

Why are we not taught this information in schools? Why are we taught to feel ashamed and embarrassed to talk about money? Why are financial products so confusing that we often give up trying to understand? Why does it feel overwhelming to just manage our finances?

Let’s change all that. Let’s take back our autonomy and power.

The financial services industry is a murky place, purposely designed to obfuscate and misdirect. The industry perpetuates an entire economic system that ignores or takes advantage of marginalized communities.

It will take 228 years for the average Black family to catch up to the wealth of a white family today. Racial wealth inequality affects us all. It’s led to stagnant wages, higher cost of living, insane amounts of student loan debt, and ultimately, its led to a handful of people controlling most of the wealth.

People often wonder what they can do about this. The stats can feel overwhelming and disheartening. What we’ve learned is when you feel empowered and in control of your finances, when you feel safe, stable, and secure, you’re able to free yourself and take care of those around you in a meaningful way and affect change for the next generation.

✊ Aligning your spending with your values is a revolutionary act

✊ Prioritizing savings is a revolutionary act

✊ Having a good credit score is a revolutionary act

✊ Learning how to invest is a revolutionary act

✊ Filing your taxes is a revolutionary act

✊ Putting together an estate plan is a revolutionary act

It’s amazing to see what you’re capable of when the confusion, shame, and embarrassment around your personal finances ceases to exist.

This may sound weird, but our ultimate goal at Brunch & Budget is to put ourselves out of a job. We know there is a need for our services now and we want to help you protect your money and build generational wealth.

We also know that in a just economy, our job should eventually not exist. We will continue to do our work as practitioners to empower as many of you as possible to take control of your finances and lift up your communities. We’ll see you on the other side of the arc.